World Nutella Day

World Nutella Day is February 5th

Nutella is a popular treat beloved by people all over the world. Breakfast, snack, or dessert, this is an ingredient that can be enjoyed all though the day. This is the perfect excuse to enjoy as much as you want of the delicious hazelnut spread! Spread it on some toast or bake it into yummy pastry recipes for an easy way to celebrate!

Nuts about Nutella History

A year after World War II and following the shortage of cocoa supplies - a man by the name Pietro Ferrero became the founder of Ferrero SpA, an Italian confectionery and chocolatier company. Better known for the famous Ferrero Rochers; the company created a hazelnut paste that could be put on bread in 1946 and called it Giandujot (based off of a famous local carnival character) in the small town of Piedmont, Italy. And in 1951, was recreated to be more easily spread on bread and was called Supercrema, a precursor to Nutella. In 1964, Ferrero’s son Michele perfected the spread, creating the first ever jar of hazelnut and cocoa cream, and calling it Nutella. In 1965, the now iconic jar of Nutella made its way to Germany. And in 1966 and 1978 making its way to France and Australia. In 2005, Nutella made it into the Guinness Book of World Records for the largest continental breakfast in Gelsenkirchen, Germany. In 2007, Sara Rosso, an Italo-American blogger and Nutella lover, made February 5th World Nutella Day. In 2014, Nutella celebrated 50 years. In 2017, the first ever Nutella cafe was opened in Chicago.

Fun Facts

• You can circle the world 1.8 times with the amount of Nutella produced in one year or all of the Nutella sold in a year could be spread over more than 1,000 soccer fields
• Ferrero buys about a quarter of the world’s hazelnut supply every year. That’s more than 100,000 tons
•  In 2013, German thieves stole 5 metric tons of Nutella from a parked truck worth $20,000
•  In 2010, an Italian politician created a “Hands off Nutella” committee in protest to a proposed European Union law that would require more informative nutritional labels on packaging
• The idea of World Nutella Day grew to be such a global phenomenon that Sara transferred World Nutella Day to the makers the Ferrero Group back in 2015

Ways to Celebrate World Nutella Day

• Cooking with Nutella
• Making Nutella-inspired art
• Writing a song about Nutella
• Giving gifts of Nutella
• Hosting a Nutella party

So, if you aren’t already... go find a jar of Nutella, pair it with your favorite snack, and chow down.